Rocky Mountain High: A Tale of Boom and Bust in the New Wild West (Hardcover)
The best-selling author of The Long Haul returns with the story of ditching his truck to seek his fortune… in hemp.
After decades as a long-haul trucker, Finn Murphy left the road and settled in Boulder County, Colorado. Before long he noticed that many of his neighbors were captivated by the prospect of vast riches in “the Hemp Space.” When hemp was legalized, after eighty years in federal exile, Colorado became the center of a hemp growing and processing boom. Figuring he’d harvest some of that easy money, Murphy bought a thirty-six-acre farm. What could go wrong? Well, pretty much everything…
Rocky Mountain High is the comic chronicle of a wild year as Murphy follows his Great American Dream, gradually losing his shirt but not his spirit. Pivoting away from growing hemp himself, he decides to make himself a middleman. He builds drying sheds the size of football fields. He battles with freezing temperatures and even colder bankers. And he assembles an eclectic crew of workers, including the wry and vastly talented Manuel, the business savvy Pierce, and a scruffy army of “trimmigrants”—specialized farm laborers who roam the country pursuing (or not) their own American Dreams. Pretty soon, Murphy is pitting his dwindling cash against the mercurial buyers who inhabit the Wild West of the hemp market.
Told with Murphy’s trademark wit, keen eye for character, and sharp insights into the hardscrabble society around him, Rocky Mountain High is an inside look at the alluring world of the hemp boom and a masterful tale of one entrepreneur’s misadventures.
About the Author
Finn Murphy is the author of Rocky Mountain High and The Long Haul, a national bestseller about his many years as a long-haul trucker. He grew up in Connecticut and now lives in Colorado.
Murphy, the author of The Long Haul, is an insightful and incisive observer…An engaging cautionary tale with much to teach about business and many relevant socio-economic issues.
— Kirkus Reviews
Finn Murphy’s misadventures on the wild hemp frontier brim with wit, pluck, and hard-won wisdom. Rocky Mountain High is a roller-coaster ride through the green gold rush, a rollicking cannabis caper full of dissolving profits and indelible characters.
— Jessica Bruder, best-selling author of Nomadland